Zhipu AI is reportedly preparing GLM-5, following GLM-4.7, with improvements in creative writing, programming, and logical reasoning. Minimax, meanwhile, is working on M2.2, with a particular focus on coding capabilities. In 2025, Chinese AI companies have increasingly challenged the dominance of major U.S. players.

Alibaba, Moonshot AI, and Baidu have already unveiled their most powerful models to date, including Qwen3-Max-Thinking, Kimi K2.5, and Ernie 5.0. DeepSeek, however, is expected to release only a smaller update this year, according to a source. The company’s next major model is planned to be a trillion-parameter system, but its training appears to be delayed due to the rapidly growing scale.

At the same time, Tencent, Baidu, and Alibaba are investing billions of yuan in advertising campaigns for their already highly popular AI chatbots during the holiday period.